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Thursday
Sep182008

In Good Company: Sartoria Vico


A few days ago, reader Stefania wrote to introduce me to Sartoria Vico... the Italian knitwear company that she started with three of her friends.  I loved everything the moment I clicked over to her site, and decided to find out a little bit more about Stefania and her beautiful creations.

Q: Do you ship outside of Italy?
A: For sure, our customers can chose and buy products online on the website, paying via paypal and receiving the goods directly at home. We deliver all around the world through SDA service. To be honest, Italians are not so used to shopping online, so our web clients are 85% foreigners!

Q: Were does your inspiration come from when designing such a great collection?
A: Thanks for the "great" tag!  We basically apply the traditional design process: we select a list of needs, finding the right solutions for each of them, adding functions to our basic items and accessories. Inspirations for shapes, lines, colors and details come from fashion history, books and magazines from the 50s, 60s and so on, filtered by our passion, taste and instinct plus some experience coming form years of knitting with mommies and grannies.

Q: How did go about starting your line with your 3 friends?
A: Starting with three friends was easy: we met at the design faculty, sharing houses, friends, experiences, loves and tears. We became friends, then, good friends, then best friends. Then came the hardest part: shaping a business out of our passions (knitwear, dressmaking, design, texture and textile).  A task we are still running day by day....

Q: Defined your Fall line in 6 words or less:
A: Delicate, convenient, warm, multi-functional, versatile but still feminine.

Thank you so much for sharing a special look at your business with us today Stefania!  I look forward to many beautiful collections to come.  To see the full Sartoria Vico line, click here.  And while visiting, be sure to play on their adorable little interactive dress-up page, right here.

Enjoy your weekend everyone!  xox Ez

Reader Comments (7)

Love it!The trikini idea is brillant.The scarf is pure genius.Love the way the stuff has different usages and can be manipulated and shaped to fit your needs!Well done ladies!Cheers,Suze
September 18, 2008 | Unregistered CommenterSuze
So many pretty things! I am off to check out their site right now....What adorable little dress up dolls too!xoMelis
September 19, 2008 | Unregistered CommenterMelissa de la Fuente
Good stuff on knitwear - for more, visit www.knittingindustry.com

September 19, 2008 | Unregistered CommenterBilly Hunter
Dare I admit how much fun I just had dressing up those virtual girls?
September 19, 2008 | Unregistered Commenternichole
Her products are fabulous, I could get them all. But I adore the virtual paper dolls. I felt like a 7 year old again!
September 19, 2008 | Unregistered CommenterLauren K
wow, i check out the site and loved it all! everything looks so comfy and totally perfect for fall. thanks for sharing this with the rest of us :) happy weekend!
September 19, 2008 | Unregistered CommenterMegan
oh lovely!! i especially love the shrug that looks like a vest. it looks really good! i liked the leg warmer that was featured in their website too! haha...but here in singapore would be too warm to wear.
September 21, 2008 | Unregistered Commenterah Teo

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